中文
Spatial Art Direction

申廣堂

SHEN GUANG TANG
Transparent Air dining space: timber pitched roof and paper lanterns, greenery beyond the floor-to-ceiling windows, cream walls and natural light creating a relaxed dining atmosphere

Turning concepts into form,
into part of everyday life.

Positioning

Shen Guang Tang works from a film art-direction background, helping brands, film & video production, commercial spaces, exhibitions and pop-ups build spaces with a sense of narrative and presence.

Service Area

Mainly serving Yuanlin (Changhua), Taichung and projects across Taiwan; also taking on film and commercial-space work in the north. Space first, film art as the extension.

01 / 06

Transparent Air

Dining Space
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Transparent Air dining space: tatami seating under an arched volume, a round window drawing in greenery and daylight, paper lanterns and timber forming a warm mood

Flow can be light, or it can be air — let the lines of the architecture disappear.

Dining Space · Interior
02 / 06

Fast Track Toy Store

Themed Retail
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Fast Track Toy Store exterior: terminal-shaped volume with a TOY paper-plane sign, blue-and-white banding and 'Fast track' lettering, like a miniature airport

Turning a toy store into a miniature airport you can “clear customs” through.

Pitou, Changhua · 2024
03 / 06

The Home

Residential Space
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The Home living room: low-value retro deep-green walls, tatami and a rattan TV cabinet, vintage audio and warm yellow light, a deliberately dim Shōwa-tearoom immersion

Using colour value to make one home a tearoom, a darkroom and a resting place all at once.

A Shōwa tearoom and a sunlit home for a cat
04 / 06

Dance Studio

Commercial Space
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Dance studio: fair-faced concrete and a full mirror wall, pale wood floor and track lighting, hand-written 'start from' on the wall, industrial-minimal and crisp

The most pared-down design — proving that less is more.

Commercial Space · Interior
05 / 06

lù lù bakery

Bakery Retail
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European breads neatly displayed on lù lù bakery's wooden shelves, daylight bringing out their colour and texture, restrained colour leaving the stage to the bread

Back to what bread originally is — only flour and water.

Bakery Retail Space
06 / 06

Atayal Thread Installation

Exhibition · Curation
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Atayal Thread Installation: red, black and white threads pulled into a twisting linear structure in space, transforming the order and tension of traditional weaving

Pulling cultural memory into a space you can walk into — one thread at a time.

Exhibition · Curation

Film Art

02 — Film Art
Extension · Secondary

Twenty years of sets for film, advertising, music videos and drama. This is the extension and the foundation of the spatial work — secondary, not the headline. Sorted into four styles.

Sci-fi / future set: a racing simulator pod in neon and cool blue light, wrap-around driving rig and triple screensSci-Fi / Future
Sci-fi / future set: a cool-toned, metallic future gaming rig with light stripsSci-Fi / Future
Sci-fi / future set: an esports console in a white display zone with neon signage lightSci-Fi / Future
Sci-fi / future set: a rooftop charging station, a figure in white charging an EV against a dusk city skylineSci-Fi / Future
Otherworldly / surreal set: a giant brass gear rig suspended in a dark space, backlit to reveal its mechanismOtherworldly / Surreal
Otherworldly / surreal set: an installation and lighting of surreal imageryOtherworldly / Surreal
Otherworldly / surreal set: a dream-like spatial installationOtherworldly / Surreal
Otherworldly / surreal set: surreal tones and sculpted sceneryOtherworldly / Surreal
Retro / period set: a white timber-house restaurant with wrought-iron candle lamps, vintage wooden chairs and diamond-pattern flooringRetro / Period
Retro / period set: period interior styling with warm-toned lightRetro / Period
Retro / period set: vintage objects and period-textured set stylingRetro / Period
Retro / period set: a space and props with the feel of period daily lifeRetro / Period
Contemporary / urban set: a blue sedan on a night street, amber and blue building walls forming a cinematic compositionContemporary / Urban
Contemporary / urban set: a pink dreamlike bathroom, muted tones and a sea-view drapeContemporary / Urban
Contemporary / urban set: modern set styling with an urban-life feelContemporary / Urban
Contemporary / urban set: a modern urban space and lighting moodContemporary / Urban
See the full film art — 48 sets →
About

Not just solving functional needs — deliberately tucking atmosphere and meaning into the space.

Coming from a film art-direction background, and having run our own café — this dual first-hand perspective makes Shen Guang Tang design from the inside out: first understand the idea, then let the design grow from within, hiding symbols and meaning in the details.

About Shen Guang Tang →